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	<title>Comments on: The One Thing You&#8217;re Not Doing to Increase Online Sales</title>
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	<link>http://terraandersen.com/blog/2009/03/09/the-one-thing-youre-not-doing-to-increase-online-sales/</link>
	<description>CRM, Business Strategy, and Creating a Customer-Centric Business</description>
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		<title>By: Nicoletta</title>
		<link>http://terraandersen.com/blog/2009/03/09/the-one-thing-youre-not-doing-to-increase-online-sales/comment-page-1/#comment-117</link>
		<dc:creator>Nicoletta</dc:creator>
		<pubDate>Thu, 26 Mar 2009 02:40:48 +0000</pubDate>
		<guid isPermaLink="false">http://terraandersen.com/blog/?p=143#comment-117</guid>
		<description>Sorry! i wrote before, &quot;hi Ann&quot;, but is &quot;Hi Terra ANdersen&quot;! A mistake due to the fact that I&#039;m too in front of the computer to read! Bye Terra. &quot; see you&quot;</description>
		<content:encoded><![CDATA[<p>Sorry! i wrote before, &#8220;hi Ann&#8221;, but is &#8220;Hi Terra ANdersen&#8221;! A mistake due to the fact that I&#8217;m too in front of the computer to read! Bye Terra. &#8221; see you&#8221;</p>
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		<title>By: Nicoletta</title>
		<link>http://terraandersen.com/blog/2009/03/09/the-one-thing-youre-not-doing-to-increase-online-sales/comment-page-1/#comment-116</link>
		<dc:creator>Nicoletta</dc:creator>
		<pubDate>Thu, 26 Mar 2009 02:34:00 +0000</pubDate>
		<guid isPermaLink="false">http://terraandersen.com/blog/?p=143#comment-116</guid>
		<description>Hi Ann
I have a &quot;Young&quot; Trading Company. Commodities Trading Company.
Now, I have a question for you: 
Up to you, how can we deal adding at the traditional system the Internet Tecnology. Ex.,Italy was the country that, rightly or paradoxically, has faced at best the current financial crisis. The Italian economy is still supported by SME and not by the holdings &amp;/or Big companies. Small entrepreneurs. Therefore, I would say that this is a good thing. It was great that the internet has not entered too into our “home”; fine now.  
But, now a question arises: which could be the best way to create a perfect &quot;marriage&quot; between the traditional and progress? Let me clarify that I, personally, I can speech about LOIs, NCNDA, Fees, joint-ventures, ecc but not about technology, new Internet Systems ecc. And my intent is to creat a Platform.(did you see any farmer works with the computer to promove his grain? It’s an ex. to let you understand better what I’m talking about).  I hope to hear from you as soon as possible.Bye!</description>
		<content:encoded><![CDATA[<p>Hi Ann<br />
I have a &#8220;Young&#8221; Trading Company. Commodities Trading Company.<br />
Now, I have a question for you:<br />
Up to you, how can we deal adding at the traditional system the Internet Tecnology. Ex.,Italy was the country that, rightly or paradoxically, has faced at best the current financial crisis. The Italian economy is still supported by SME and not by the holdings &amp;/or Big companies. Small entrepreneurs. Therefore, I would say that this is a good thing. It was great that the internet has not entered too into our “home”; fine now.<br />
But, now a question arises: which could be the best way to create a perfect &#8220;marriage&#8221; between the traditional and progress? Let me clarify that I, personally, I can speech about LOIs, NCNDA, Fees, joint-ventures, ecc but not about technology, new Internet Systems ecc. And my intent is to creat a Platform.(did you see any farmer works with the computer to promove his grain? It’s an ex. to let you understand better what I’m talking about).  I hope to hear from you as soon as possible.Bye!</p>
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		<title>By: Terra Andersen</title>
		<link>http://terraandersen.com/blog/2009/03/09/the-one-thing-youre-not-doing-to-increase-online-sales/comment-page-1/#comment-91</link>
		<dc:creator>Terra Andersen</dc:creator>
		<pubDate>Mon, 09 Mar 2009 15:31:34 +0000</pubDate>
		<guid isPermaLink="false">http://terraandersen.com/blog/?p=143#comment-91</guid>
		<description>Hi Ann, Thanks so much for the resources and for your input! I will definitely check them out! Good luck, and don&#039;t be a stranger! :)</description>
		<content:encoded><![CDATA[<p>Hi Ann, Thanks so much for the resources and for your input! I will definitely check them out! Good luck, and don&#8217;t be a stranger! <img src='http://terraandersen.com/blog/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
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		<title>By: Ann Betts</title>
		<link>http://terraandersen.com/blog/2009/03/09/the-one-thing-youre-not-doing-to-increase-online-sales/comment-page-1/#comment-90</link>
		<dc:creator>Ann Betts</dc:creator>
		<pubDate>Mon, 09 Mar 2009 15:20:40 +0000</pubDate>
		<guid isPermaLink="false">http://terraandersen.com/blog/?p=143#comment-90</guid>
		<description>Great post - Chad Little, the CEO of FetchBack, (the company I work for) has been trying to get marketers to understand the importance of return conversion rates for a while! Glad to see other marketers picking up on it.

We have a great, free, white paper available on our homepage, www.FetchBack.com, about return conversion rates and how you can best measure and improve them. Though we agree, retargeting is probably one of the best tools available! :)

Also, here are link to a few articles Chad has written about Return Conversion rates to help support your post:

The crucial metric you aren&#039;t tracking:
http://www.imediaconnection.com/content/20858.asp

Why return visits trump new buisness:
https://www.imediaconnection.com/printpage/printpage.aspx?id=21782</description>
		<content:encoded><![CDATA[<p>Great post &#8211; Chad Little, the CEO of FetchBack, (the company I work for) has been trying to get marketers to understand the importance of return conversion rates for a while! Glad to see other marketers picking up on it.</p>
<p>We have a great, free, white paper available on our homepage, <a href="http://www.FetchBack.com" rel="nofollow">http://www.FetchBack.com</a>, about return conversion rates and how you can best measure and improve them. Though we agree, retargeting is probably one of the best tools available! <img src='http://terraandersen.com/blog/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
<p>Also, here are link to a few articles Chad has written about Return Conversion rates to help support your post:</p>
<p>The crucial metric you aren&#8217;t tracking:<br />
<a href="http://www.imediaconnection.com/content/20858.asp" rel="nofollow">http://www.imediaconnection.com/content/20858.asp</a></p>
<p>Why return visits trump new buisness:<br />
<a href="https://www.imediaconnection.com/printpage/printpage.aspx?id=21782" rel="nofollow">https://www.imediaconnection.com/printpage/printpage.aspx?id=21782</a></p>
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		<title>By: Terra Andersen</title>
		<link>http://terraandersen.com/blog/2009/03/09/the-one-thing-youre-not-doing-to-increase-online-sales/comment-page-1/#comment-89</link>
		<dc:creator>Terra Andersen</dc:creator>
		<pubDate>Mon, 09 Mar 2009 14:05:19 +0000</pubDate>
		<guid isPermaLink="false">http://terraandersen.com/blog/?p=143#comment-89</guid>
		<description>Kwon: Very true, it is a lot of trying, failing, and tweaking. Thanks for the kind words. :)</description>
		<content:encoded><![CDATA[<p>Kwon: Very true, it is a lot of trying, failing, and tweaking. Thanks for the kind words. <img src='http://terraandersen.com/blog/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
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		<title>By: M. Kwon</title>
		<link>http://terraandersen.com/blog/2009/03/09/the-one-thing-youre-not-doing-to-increase-online-sales/comment-page-1/#comment-86</link>
		<dc:creator>M. Kwon</dc:creator>
		<pubDate>Mon, 09 Mar 2009 10:18:01 +0000</pubDate>
		<guid isPermaLink="false">http://terraandersen.com/blog/?p=143#comment-86</guid>
		<description>As a business owner myself i am always learning more and more about retention and how to implement good conversion tracking. i have discovered that it takes a lot of trial and error, and a lot of patience. 

    Terra this was a great post. I always look forward to reading your content! Keep at it!</description>
		<content:encoded><![CDATA[<p>As a business owner myself i am always learning more and more about retention and how to implement good conversion tracking. i have discovered that it takes a lot of trial and error, and a lot of patience. </p>
<p>    Terra this was a great post. I always look forward to reading your content! Keep at it!</p>
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