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Adventures in Business and CRM

Salesforce CRM, Business Strategy, and Entrepreneurialism

Archive for the ‘Business’ Category

Why Marketing is Useless Without Solid CRM Tactics

Have you ever begun a weight loss plan without owning a scale? Perhaps some of you have, but for the most part, people like to know the results of their massive sacrifice, effort, and insane workouts. If you’re anything like most of the people that I know, you’re usually checking the scale like everyday to [...]

The 5 Ways Your Website Tells You How You Can Improve Your Business

Have you ever wondered what the big deal is with all of these web metrics and analytic companies trying to sell you on their service? If you read publications like Internet Retailer, or Business to Business, then you’ve seen the ads from web metrics companies such as Coremetics, Omnniture, and others. These ads are generally [...]

A Change in Direction

If you live anywhere but under a rock, you’ll know that the recent number of “Internet Marketers” and “Internet Marketing Consultants” has literally exploded. Additionally, I can’t believe there is a profession that is purely based around the use of social media in business. Don’t get me wrong, I think social media is an amazing [...]

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Terra Andersen

Terra Internet Business Consultant, Salesforce CRM Lover, and Entrepreneur. Passionate about brand expansion and customer analytics.


Southern California, USA.


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Salesforce CRM Consulting, Internet Business Consulting