Adventures in Business and CRM

Recently, I was having a pretty in-depth conversation with a colleague of mine who happens to be in an industry where innovation really matters. The newest, coolest, latest and greatest are all things that render big time success in his world. Money? Well, it’s no object in this industry. If you’re offering the best product, [...]

Ever wish you had someone you could ask any question to and they’d instantly give you a viable answer that you were almost always satisfied with? Someone you could ask even your most embarrassing questions to? Someone who will always be there for you, never judge, never snitch…someone who always gives it to you straight?  [...]

As an Internet Marketing Consultant, I often ask my clients one very important question before most consulting even begins. That question is one in which they often never know the answer to. The question that I am referring to can cost you thousands, even millions of dollars if you aren’t “in the know”.  Internet Retailers [...]

It is a well known fact that in this economy, people are doing business primarily with those they trust. Without this major component, it is becoming increasingly tough to makes sales, increase sales, or even grow a solid brand. Trust isn’t something that is inherently given, it’s something that’s earned. A sleek logo and a [...]

Keeping business steady during an economic crisis is no picnic for any business owner, marketer, or CEO. You hear people say “You have to be better!, you need to be flexible, and you need to lower your prices“… and you can’t help but get an ominous feeling in your gut. The idea of slashing profits [...]

As an Internet Marketer, there hasn’t been anything more intimidating to me than Email Marketing. With all of the spam laws, and the major possibility of placing a ton of effort into an email campaign that may not arrive safely into the email inbox of every subscriber can be a bit frightening. Finding the sweet [...]