Happy New Year! As you can tell, 2009 has been an extremely busy year for me. While most consultants keep their blogs rather current, mine has gone on being neglected due to having a jam-packed schedule. (Which I am always very grateful for). As in my last post, I am very excited about the coming [...]
Recently, I was having a pretty in-depth conversation with a colleague of mine who happens to be in an industry where innovation really matters. The newest, coolest, latest and greatest are all things that render big time success in his world. Money? Well, it’s no object in this industry. If you’re offering the best product, [...]
It is a well known fact that in this economy, people are doing business primarily with those they trust. Without this major component, it is becoming increasingly tough to makes sales, increase sales, or even grow a solid brand. Trust isn’t something that is inherently given, it’s something that’s earned. A sleek logo and a [...]